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Why do we not have clear guidelines to avoid Green Washing? culture of sustainability green marketing green washing loyalty responsible consumerism sustainability sustainable labels trusted brands May 10, 2021

The Irish times has published an article entitled “Five trends in Green Finance”. It states that:

“The European Commission published a statement this year estimating that 42 per cent of corporate websites contain “exaggerated, false or deceptive and could potentially qualify as unfair commercial pr...

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Who We Are: Fifty Shades Greener

Sustainability with a side of sass!

At Fifty Shades Greener, we’re not your typical sustainability crowd. Here, green isn’t just a color; it’s a lifestyle, and we live it with a bit of cheek and a lot of heart. Our team, a quirky blend of lifelong greenies, seasoned educators, and fresh innovators, believes that every little bit helps and that education is the cornerstone of sustainable change.

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