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Green Marketing, Not Greenwashing! green marketing greenwashing greenwashing prevention Jul 16, 2024

The other day, I encountered an advertisement for Mout Cider on television. The add simply highlighted three compelling aspects: a fully recyclable glass bottle, the cider’s vegan status, and the company’s partnership with World Wildlife Fund that protects endangered species. While lounging at home,...

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Who We Are: Fifty Shades Greener

Sustainability with a side of sass!

At Fifty Shades Greener, we’re not your typical sustainability crowd. Here, green isn’t just a color; it’s a lifestyle, and we live it with a bit of cheek and a lot of heart. Our team, a quirky blend of lifelong greenies, seasoned educators, and fresh innovators, believes that every little bit helps and that education is the cornerstone of sustainable change.

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